Social Media Manager en remoto

Descripción del puesto de trabajo

SORAMITSU is a global technology company with expertise in developing blockchain-based solutions for digital asset and identity management. Our mission is to use blockchain technology to promote innovation and solve pressing societal challenges.

SORAMITSU is the original developer of the open-source blockchain platform Hyperledger Iroha, which is tailored for enterprise and public-sector use. The Iroha blockchain's flexible permissions system and scalable, performant architecture suit it for digital asset and identity management in high-traffic, multi-stakeholder environments.

Together with the National Bank of Cambodia (NBC), SORAMITSU developed Bakong, the world's first blockchain-based retail payments system launched by a central bank. We have also developed a digital asset custody solution for European CSDs, a closed-loop payment system for the University of Aizu in Japan, and an identity verification system prototype for Bank Central Asia in Indonesia, among other projects.

On the strength of our work with the NBC, we won a 2020 Global FinTech & RegTech Award and a 2021 Japan Financial Innovation Award. His Excellency Chea Chanto of the NBC was furthermore named 2021 Central Banker of the Year Asia-Pacific for his work on Bakong and other innovations.

More recently, SORAMITSU was selected as a finalist in the Monetary Authority of Singapore's Global CBDC Challenge. Additionally, SORAMITSU is an ongoing contributor to the open-source SORA decentralized economic system and blockchain network, providing much of the core open-source code used by the ecosystem.

SORAMITSU also contributes to numerous, open-source cryptocurrency projects, such as the Polkadot network, Klaytn DEX, Fearless Wallet and SORA Wallet. SORAMITSU's guiding aim is to deploy cutting-edge technology on a global level in order to expedite financial inclusion and health, as well as mitigate economic inefficiencies.

We are looking for a Social Media Manager to join our Brand Experience team to build out and lead social media presence for all of SORAMITSU's brands and projects with a strong focus on crypto. The right person should have proven outstanding experience of at least 5 years. The candidate should bring a willingness to build bridges across cultures, languages and platforms. This role provides front-row exposure to social media strategy development and focuses on the organic side with a strong awareness of the paid social elements.

The title, position level and pertaining benefits will be based on previous experience and level of expertise. This will be approached on an individual basis during the recruitment process.

Key Responsibilities:

Develop and execute SORAMITSU's social media strategy across Twitter, Instagram, Facebook, YouTube, Reddit, Discord and other platforms as required to align with business goals;
Perform research on current benchmark trends, audience preferences and make suggestions on new content strategy and ideas;
Set SMART goals, specific objectives and reporting on ROI (ROAS), CTR, CPC, Conversion rate, CPM and related metrics as needed;
Own the development and execution of the day-to-day content calendar including copywriting, scheduling and publishing;
Create and edit platform-specific content (image and video), in collaboration with other Brand Experience team members, covering both news content and original features, with a focus on engaging storytelling through the use of graphics, text and animation;
Grow SORAMITSU project based communities across key social media channels;
Monitor social media networks for breaking news and viral content, be able to connect them with inhouse updates and deliver to the community;
Align and work closely with the Community Managers to cross-post relevant content and drive synergy between channels;
Analyze performance data and use it to inform social strategy, while communicating key learnings with other teammates;
Create reports with full analysis of own and competitor platform performance, growth, and growth opportunities, including key insights, trends and recommendations;
Develop and implement initiatives linked to the strategic development of SORAMITSU's and our various projects' presence on social media platforms worldwide;
Ensure all planning/reporting tools and calendars are up to date, with attention to detail;
Follow and organize the compilation of regular reporting and the tracking of KPIs for each of the team's major initiatives;
Oversee Social Media Management work and participate in the Brand Experience team's day-to-day operational tasks;

Requirements:

5+ years of experience in a social media management (or related) role with evidenced track record of achievements for preferably fintech and/or crypto brands;
Strong passion and curiosity for blockchain related projects, crypto and willing to grow professionally;
Strong prioritization and multitasking skill sets in a fast moving environment;
Excellent verbal and written communication skills in English (additional language will be a big plus);
Strong experience with social media publishing and analytics tools (basic analytical skills required);
Understanding of and experience in photography, videography, and editing software;
Ability to use Adobe Photoshop (and Figma) on a basic level to create and edit content (extra tools knowledge highly welcome);
Strong sense of initiative, a collaborative spirit and an ability to work independently, take ownership and pride, get things done, be responsible;
Able to build strong cross-functional work relationships across teams and departments, as well as external partners;
Strong time management and organizational skills;
Personal experience of using cryptocurrencies, and familiarity with decentralized exchanges, wallets and DeFi protocols;
Knowledge and broad understanding of enterprise blockchain solutions (primarily related to payments and identity);
Awareness of Agile methodologies (SCRUM, Lean, Kanban as a plus);

Working Conditions:

Flexible 40-hour work week;
Permanent, full-time position;
An international team of professionals;
Fully remote relaxed work environment, work from anywhere in the world (Central European time zone)
Prospect of visiting global meetups and conferences for education and/or for giving a speech;

Your application should include the following:

A link to your portfolio and any work you would like to share with us;
Your CV and LinkedIn profile;
Cover letter/video optional

Why SORAMITSU?

At SORAMITSU we believe it is possible to do what you are passionate about. We want to find people who admire our mission and goals and feel inspired to grow while they're here. We encourage you to apply and show us what you've got.

SORAMITSU prioritizes the voices, ideas and people. We offer you a strong company culture and an open environment where you are empowered. We believe that innovation is a direct result of cultural diversity, we see it as essential to our staff, culture, and business. At SORAMITSU we believe it is possible, because team-work makes a dream-work.

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